We teamed with LDC to create a purely generative media façade in Madrid, creating an evolving content that never repeats.
In this project, technology is concealed, hidden. Only the light is visible, not the fixtures, so it will never look outdated.
During daylight, the Corian slabs in the façade look like solid concrete, but they are translucent. When the natural sunlight fades, the plates start emitting white light, waking up and taking over the first floor of the building.
Our custom software creates an endless set of unique, non-repetitive patterns extracted from nature. It is a pure form of biomimicry, the movements of a bird flock simulated through mathematical models, reproducing complex behaviours based on the accumulation of controlled randomness and simple rules.